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Sea Salt SpraySea Salt Spray
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Sea Salt Spray

Not Your Mother's Beach Babe Texturizing Sea Salt Spray creates tousled, textured beach waves with natural-looking separation, body, and a matte finish on wet or dry hair. Formulated with Dead Sea salt and kelp extract (Macrocystis Pyrifera) for texture and wave formation, plus sunflower...
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$4.99
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Fragrance & Protein Free Sculpting GelFragrance & Protein Free Sculpting Gel

Fragrance & Protein Free Sculpting Gel

Not Your Mother's Curl Talk Fragrance & Protein Free Sculpting Gel is a firm-hold curl gel that sculpts and defines curls with a scunchable cast, dries firm for frizz control, then scrunch out the crunch for soft, touchable curls. Formulated with VP/VA Copolymer and...
$4.40
$10.99
$4.40
Defining CreamDefining Cream
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Defining Cream

Not Your Mother's Curl Talk Defining Cream is a lightweight styling cream formulated with the Rice Curl Complex, a blend of rice extract, keratin amino acids, and enzymes, that maximizes curl definition, seals in moisture, and controls frizz for all curl types from 2A...
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  • Thickening Hair LifterThickening Hair Lifter

    Thickening Hair Lifter

    This lightweight, long-lasting lift gives root-to-tip volume and thickness for a fine-to-full hair transformation. Plump for Joy Thickening Hair Lifter Spray multi-tasks, adding softness, shine and heat protection–without weight or stickiness–to leave you with thicker, fuller hair.
    $4.00
    $9.99
    $4.00
  • Refreshing FoamRefreshing Foam

    Refreshing Foam

    Your curls work hard for you. So, give them a boost they’ll be grateful for with Not Your Mother’s Curl Talk Refreshing Curl Foam. This lightweight anti frizz styling foam redefines your curls, creating a flexible hold for a long-lasting shape that never hinders...
    $4.40
    $10.99
    $4.40
  • Frizz Control Moisturizing LotionFrizz Control Moisturizing Lotion

    Frizz Control Moisturizing Lotion

    Dry, frizzy curls, drink up. Curl Talk Frizz Control Moisturizing Lotion is light enough to penetrate the hair’s cuticle and rich enough to meet all your moisture needs. Control frizz, fight humidity, and seal split ends without the weight or grease so you can...
    $4.40
    $10.99
    $4.40
  • 10-in-1 Hair Perfector10-in-1 Hair Perfector
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    10-in-1 Hair Perfector

    So many hair needs, so little time. With just a quick spritz of Not Your Mother’s All Eyes On Me™ 10-in-1 Hair Perfector you’ve already managed to control frizz, detangle, moisturize, and protect your hair from 450°F heat. Now you can simplify your routine...
    from $1.60
    $3.99
    from $1.60
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  • Gel CustardGel Custard

    Gel Custard

    The Not Your Mother's moisture rich curl defining gel custard extends the length of your curls, while fighting frizz and adding shine for maximum definition and bounce. All of this in a long-lasting firm, flake-free hold.
    $5.40
    $13.49
    $5.40
  • MousseMousse

    Mousse

    Set your hair’s style up for success with Not Your Mother’s medium-hold, Volumizing Mousse. As it adds instant body and shine from root to tip, this multi-tasking, weightless formula makes for touchable locks that are never sticky or crunchy while added heat protection means...
    $4.00
    $9.99
    $4.00
  • HairsprayHairspray
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    Hairspray

    We’re turning up the volume—on your hair. Not Your Mother’s She’s a Tease® Volumizing Hairspray turns flat hair on its head by adding maximum lift for immediate impact. Add some extra oomph for a night out, or extend a recent blowout, either way, this...
    from $2.00
    $4.99
    from $2.00
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  • HairsprayHairspray

    Hairspray

    Get the lasting lift you've been looking for with Not Your Mother’s volumizing hairspray. Its maximum-hold and long-lasting humidity resistance make it the ultimate final touch for maintaining volume and style. It’s also fast-drying and flake free, so it does its job without ever...
    $4.00
    $9.99
    $4.00
  • Root PowderRoot Powder

    Root Powder

    Get long-lasting volume and fuller hair instantly with Not Your Mother’s Instant Volume Root Powder. This lightweight formula has a targeted applicator to deliver maximum lift and texture wherever it goes. Use this talc-free, invisible powder on dry hair to define or revive any...
    $6.00
    $14.99
    $6.00
  • Fragrance & Protein Free Defining CreamFragrance & Protein Free Defining Cream

    Fragrance & Protein Free Defining Cream

    You asked, we answered with Not Your Mother’s Curl Talk Fragrance Free & Protein Free Defining Cream. Created for sensitive curls, this curl defining hair cream seals in moisture and controls frizz, while giving maximum definition to enhance your natural curls with a flake-free,...
    $4.40
    $10.99
    $4.40
  • 3-in-1 Wax Stick3-in-1 Wax Stick

    3-in-1 Wax Stick

    Effortlessly create slicked back styles with Not Your Mother’s 3-in-1 Hair Wax Stick. This hydrating, long-lasting, no-flake hair styling wax stick is formulated with skincare-inspired ingredients like Argan Oil, Squalane and Raspberry Oil for a formula that glides on to effortlessly tame flyaways, lock...
    $4.00
    $9.99
    $4.00
  • Heat SprayHeat Spray

    Heat Spray

    Heat can’t kill your vibe. Not Your Mother’s 450-degree heat and UV protectant spray works on wet and dry hair to defend against damage from hot tools and the environment. It doesn’t matter if you’re starting a fresh style or reviving one because this...
    $4.00
    $9.99
    $4.00
  • Fragrance & Protein Free Sculpting GelFragrance & Protein Free Sculpting Gel

    Fragrance & Protein Free Sculpting Gel

    Not Your Mother's Curl Talk Fragrance & Protein Free Sculpting Gel is a firm-hold curl gel that sculpts and defines curls with a scunchable cast, dries firm for frizz control, then scrunch out the crunch for soft, touchable curls. Formulated with VP/VA Copolymer and...
    $4.40
    $10.99
    $4.40
  • 3-in-1 Styling Cream3-in-1 Styling Cream

    3-in-1 Styling Cream

    Get unlimited styles with a single hair styling cream. Not Your Mother’s 3-in-1 Styling Cream does it all as a blow dry primer, air dry cream and smoothing styler. This anti-frizz formula hydrates, smooths flyaways, and protects from heat and UV rays for softer,...
    $4.00
    $9.99
    $4.00
  • Dry Finish SprayDry Finish Spray

    Dry Finish Spray

    Add instant, buildable texture to dry hair for lived-in waves that work their way from the sand to city streets. Not Your Mother’s Beach Babe Texturizing Dry Finish Spray has a lightweight hold to deliver long-lasting, effortless beachy definition with a matte—never crunchy or...
    $4.00
    $9.99
    $4.00
  • Texturizing FoamTexturizing Foam

    Texturizing Foam

    Step into soft, tousled texture with Beach Babe Foam. Its ultra-light, no-salt added formula conditions as it styles, creating crunch-free, touchable waves with more shine and less frizz. And with UV defense and a light hold you can say goodbye to stiff styles and...
    $4.00
    $9.99
    $4.00
  • Strengthening OilStrengthening Oil

    Strengthening Oil

    Get stronger curls every time you style with Curl Talk Strengthening Oil’s lightweight, nourishing formula. It repairs stressed out curls to protect from breakage and frizz and scrunches out the crunch, adding definition, shine, and UV defense for healthier hair.
    $4.40
    $10.99
    $4.40
  • Fragrance & Protein Free Activating MousseFragrance & Protein Free Activating Mousse

    Fragrance & Protein Free Activating Mousse

    Not Your Mother's Curl Talk Fragrance & Protein Free Activating Mousse is a lightweight curl mousse that delivers soft, touchable definition, shine, and all-day humidity frizz protection without added protein or fragrance. Safe for protein-sensitive hair and fragrance-sensitive scalps. Curly Girl Method approved. Works...
    $4.40
    $10.99
    $4.40
  • Instant De-Frizz SprayInstant De-Frizz Spray

    Instant De-Frizz Spray

    This weightless, on-demand frizz fix shields hair from humidity to keep it smooth all day. All Eyes On Me Instant De-Frizz Spray is ultra-fine to instantly smooth and shine without weight. From final touches and touch-ups, to between washes, forgetting frizz has never been...
    $4.00
    $9.99
    $4.00
  • Frizz Defense OilFrizz Defense Oil

    Frizz Defense Oil

    Styling is always smooth with All Eyes On Me Frizz Defense Hair Oil. From 72-hour frizz defense, to protection from 450°F heat, humidity, and UV exposure, this weightless, non-greasy oil leaves every style smoother, softer, shinier and healthier—whether you’re air-drying or heat-styling.
    $4.00
    $9.99
    $4.00

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