Shop Benefit Moisture
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3-in-1 Conditioner
Quench your curls your way with this conditioner that seals in moisture, tames frizz and restores elasticity. Whether you use Curl Talk 3-in-1 Conditioner as a leave-in, rinse out or co-wash, your curls will be hydrated and more defined.- $4.40
$10.99- $4.40
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Leave-In Conditioner
Do you have high expectations for your conditioner? Good, because Not Your Mother’s Curl Talk Leave-In Conditioner is every curl girl’s dream. This wash day staple conditions, boosts your curl’s softness, makes combing through curls easy as ever, and protects from heat—all you have...- $4.40
$10.99- $4.40
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Moisturizing Shampoo
Make wash days worry-free with Not Your Mother’s KIDS Curly Care Moisturizing Shampoo. The gentle, tear-free formula is created for kids, working to cleanse and refresh without stripping hair of moisture, leaving behind shinier, more manageable curls.- $2.80
$6.99- $2.80
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Moisturizing Conditioner
Give their curls a boost of hydration with Not Your Mother’s KIDS Curly Care Moisturizing Conditioner, a gentle, tear-free formula that delivers lightweight hydration while enhancing and defining the natural shape of curls. They’ll look forward to wash days, you’ll look forward to bouncier,...- $2.80
$6.99- $2.80
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Curl Definition Conditioner
Performance meets purity for zero compromises — only defined curls with every condition. Naturals Curl Defining Tahitian Gardenia & Mango Butter Conditioner is consciously formulated with 98% naturally derived ingredients to nourish and define curls while instantly detangling with superior slip.- $3.60
$8.99- $3.60
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Curl Definition Shampoo
Performance meets purity for zero compromises — only defined curls with every cleanse. Naturals Curl Defining Tahitian Gardenia & Mango Butter Shampoo is consciously formulated with 98% naturally derived ingredients to gently cleanse while enhancing curls and taming frizz with a rich lather.- $3.60
$8.99- $3.60
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Bond Building Shampoo
Keep your curls healthy with Not Your Mother’s Curl Talk Bond Building Shampoo, a silicone-free shampoo that gives you a gentle cleanse while delivering bond repair power to help strengthen your strands from root to tip. Ready for less breakage, less frizz and more...- $4.40
$10.99- $4.40
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Bond Building Conditioner
Enhance the health of your curls with Not Your Mother’s Curl Talk Bond Building Conditioner, a silicone-free conditioner that gives you deep hydration and moisture retention while delivering bond repair power for less breakage, fewer split ends, and controlled frizz. You know what that...- $4.40
$10.99- $4.40
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Protect & Nourish Conditioner
Performance meets purity for zero compromises — only restored strands after every condition. Naturals Protect & Nourish Conditioner is consciously formulated with 98% naturally derived ingredients to bring dry, damaged hair back from the brink. Infused with a restorative blend of Royal Honey &...- $4.00
$9.99- $4.00
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Ultimate Nutrition Conditioner
Performance meets purity for zero compromises — only balanced, healthy hair with every condition. Naturals Ultimate Nutrition Conditioner is consciously formulated with 98% naturally derived ingredients to replenish hair on the daily. Fortified with an antioxidant-rich blend of Matcha Green Tea & Apple Blossom,...- $4.00
$9.99- $4.00
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Ultimate Nutrition Shampoo
Performance meets purity for zero compromises — only balanced, healthy hair with every cleanse. Naturals Ultimate Nutrition Shampoo is consciously formulated with 98% naturally derived ingredients to rebalance hair on the daily. Fortified with an antioxidant-rich blend of Matcha Green Tea & Apple Blossom,...- $4.00
$9.99- $4.00
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Protect & Nourish Shampoo
Performance meets purity for zero compromises — only restored strands after every cleanse. Naturals Protect & Nourish Shampoo is consciously formulated with 98% naturally derived ingredients to bring dry, damaged hair back from the brink. Infused with a restorative blend of Royal Honey &...- $4.00
$9.99- $4.00
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Ultimate Nutrition Butter Mask
Performance meets purity for zero compromises — only nourished, revived hair. Naturals Ultimate Nutrition Matcha Green Tea & Apple Blossom Mask is consciously formulated with 98% naturally derived ingredients to deeply nourish and restore dry hair with key antioxidants for shinier, smoother strands.- $3.60
$8.99- $3.60
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Bond Building Mask
Your curls are about to make their comeback with Not Your Mother’s Curl Talk Bond Building Mask, a long-lasting, silicone-free hair mask that helps to deliver even damaged curls to their most vibrant state. It seals in essential moisture to add strength and defend...- $4.40
$10.99- $4.40
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2-In-1 Shampoo + Conditioner
More care for their hair and more time to spare with Not Your Mother’s 2-in-1 kids shampoo and conditioner. It gently cleanses to remove dirt and environmental pollutants from the scalp and hair, while delivering essential moisture to help unlock tangles and knots. The...- $2.80
$6.99- $2.80
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Moisturizing Fragrance-Free Conditioner
Free of fragrance and full of moisture, Kids Daily Care Moisturizing Fragrance-Free Conditioner has a tear-free formula made with aloe vera to seal in moisture, soften and detangle for silkier hair that’s easier to manage. This fragrance-free conditioner was designed for extra-gentle kid care.- $2.80
$6.99- $2.80
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Moisturizing Fragrance-Free Shampoo
Moisturize their little locks with gentle, scent-free suds. Kids Daily Care Moisturizing Fragrance-Free Shampoo is a tear-free formula made with aloe vera, so it never strips as it deeply cleanses to leave hair softer and shinier. This fragrance-free shampoo was designed for extra-gentle kid...- $2.80
$6.99- $2.80
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Hydrate Shampoo
Lean on aura boost Hydrate Shampoo for the softness and strength you and your hair deserve. The nourishing, non-stripping cleanse releases what you don’t need to invite in what you do for softer, smoother, stronger hair supported by aloe, peptides and magnesium, with a grounding apple...- $4.40
$10.99- $4.40
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Hydrate Conditioner
Look and feel alive with aura boost Hydrate Conditioner’s fortifying complex of aloe, peptides, and magnesium that smooths and hydrates, while strengthening to reduce breakage. All of the nourishment, none of the build up, and a grounding apple wood scent gives your hair and...- $4.40
$10.99- $4.40
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Defining Cream
Not Your Mother's Curl Talk Defining Cream is a lightweight styling cream formulated with the Rice Curl Complex, a blend of rice extract, keratin amino acids, and enzymes, that maximizes curl definition, seals in moisture, and controls frizz for all curl types from 2A...- from $4.40
$10.99- from $4.40
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